AIM Conference (Apps in Motion)

About the event

AIM, short for Apps in Motion, is a one-day in-person conference for people who run app businesses. The 2026 edition took place on April 8, 2026 in New York City and was held at NASDAQ. The organizers describe it as a place for peer-level conversations about how app companies operate at scale, rather than a large expo.

The program consists of curated sessions on scaling, monetization, user acquisition, product and retention. Speakers on the site include a founder of Cal AI, an app that was later acquired by MyFitnessPal, a subscription growth consultant, an optimization lead from The Economist and a director for tech and apps at TikTok. The event also advertises off-record growth talks and a curated network of app leaders. Recordings of the 2026 event are offered on demand.

The audience is described as senior app leaders: founders, C-suite executives, and heads of growth and monetization. Nothing on the site mentions an organized marketplace for buying or selling apps, investor meetings or pitch sessions, so it is mainly a learning and networking event. Deals can only come from informal contacts with other founders and executives. As of October 2026 the site shows no date for a next edition, so check it for announcements.

Who should attend

Suited to founders, executives and heads of growth or monetization at app companies who want candid discussion with peers about scaling, user acquisition, retention and subscriptions. It is a learning and networking event, not a deal venue.

If you plan to sell an app or raise money, watch the recordings first to see who speaks and attends. Before the next edition, prepare a short summary of your revenue, retention and growth channels, and approach founders who have already sold apps to ask what buyers examined.